Michael DeVellis
Founder and Executive Director, The Powder Group

As the founder of The Powder Group, On Makeup Magazine, and The Makeup Show, Michael DeVellis has the inside track on what it takes to make it big in the makeup artist industry. His more than 18 years of experience working with hundreds of top artists, product lines, artist agencies, trade events, productions, and publications make him uniquely qualified to share an insider's perspective on the career of professional makeup artistry.

He has worked on the development of programs and educated for such iconic industry beauty businesses as P&G, Kerastase Paris, Shu Uemura Art of Hair and Lancome Paris. He also served ten years with MAC Cosmetics where he held multiple executive roles working directly with the pro makeup industry including the position of Executive Director, Artist Relations where he created and launched the MAC PRO line and retail concept. He recently held the position of Vice President of the Professional Division at MAKE UP FOR EVER where he and his team oversaw the brand's professional development in the Americas including the development of the Backstage Card program, Pro Road Show, Pro Social and Pro Artist event programs.

His company, The Powder Group — an education and event production company based in New York City — launched in 2003 and since has produced educational programs and events in more than 20 cities around the U.S. and Canada including The American Beauty Tour, Makeup 101, Ten Words, The Artist Summmit and Evolution- featuring over 100 of the industry's top makeup educators. Michael has also been a guest speaker at the industry's top tradeshows including International Beauty Show NYC, Color Mundo Montreal, Pro Beauty U.K, America's Beauty Show and The Makeup Show events in Berlin, Chicago, Los Angeles, NYC.

The Powder Group's print publication, On Makeup Magazine, launched in 2008 with Michael as the Editor/Creative Director and has become known as the industry's most artist-driven trade publication featuring dozens of the top makeup talent from around the world.

Michael's diverse background and unique understanding of the creative, business, interpersonal, marketing and branding skills that are essential to creating successful career as a professional makeup artist enable him to share the must-have understanding of what's required to be a success in today's ever-changing pro makeup artist community.

Eugenia Weston
visionary. celebrity artist.
Eugenia’s story is an amazing evolution of a makeup artist, from drug store cosmetics counter girl to 1st licensed pro artist in California, to Emmy nominated celebrity artist, SENNA brand builder, teacher and mentor to professional artists, and internationally noted product innovator.

A pioneer in the beauty industry, Eugenia perfected her art training with legendary Hollywood makeup artists. Film work gave her an intuitive sense of the interplay of lighting and color. She was inspired to design cosmetics with intense pigments and flawless textures that perform exceptionally in the most demanding conditions.

Weston has worked with top celebrities and icons in fashion, photography, TV, film and music. Eugenia was makeup artist for shoots with famous photographers including Helmut Newton, Greg Gorman, Herb Ritts, and Matthew Rolston. An artist, innovator, mentor, and educator, Eugenia’s creativity and love of learning keep her on the forefront of new methods, formulas, and techniques to share with her clients and new makeup artists.

In 1992, Eugenia’s magnificent obsession with shapely brows inspired the breakthrough brow kit with stencils Form-A-Brow®. It makes getting the perfect brow bulletproof. It changed the face of brows worldwide. Her passion for shapely brows resulted in the now best-selling brow shaping service in her SENNA Cosmetics Makeup & Brow Studios.

Eugenia is still hands-on with her SENNA Studio clientele and celebrities. They are her inspiration for new colors, tools, and formulas that put artistry in everyone’s hands. She loves to share her secret techniques and show how makeup transforms beauty and life.

The rare combination of an exceptional beauty eye, a listening ear, and a talent for training makes Weston a makeup celebrity in her own right and an honored leader in the cosmetics industry. Emmy nominated for the 46th Emmy Awards Outstanding Makeup for Bette Midler’s makeup in the TV movie, “Gypsy”.

Dee Rouzan
Dee is an accomplished licensed professional in New Orleans, Louisiana. Her specialty and passion is ingrained in providing luxury bridal beauty experiences for all ethnicities. Dee's passion for the beauty industry began long before her career. At the tender age of 12, Dee fell in love with the "simple" beauty of hair and makeup. Dee is an expert in the bridal industry, from lipstick's intoxicating aroma to the final placement of a hairpin.

As the founder of Faces of Virtue Beauty Studio, Dee trains her team of beauty experts to deliver the Faces of Virtue "Signature Look." Dee also is instrumental in providing guidance for her team of artists in designing annual signature looks and teaching the art of application for the NFL New Orleans Saintsations Cheerleaders and the NBA New Orleans Pelicans Dance Team. Focusing on enhancements as oppose to transformations, Dee works with her clients to create a phenomenal experience.

When not working with brides, Dee is constantly immersing herself in education for her industry. She serves on the Board of Directors as the Director of Communications and Marketing for the Weddings International Professionals Association (WIPA) New Orleans and Gulf South Region. Dee is also a member of the Professional Beauty Association (PBA) and The Powder Group.

Dee's work has been featured in Vogue, Martha Stewart Weddings, Brides UK, and Munaluchi Magazines, to name a few. www.facesofvirtue.com Instagram: @facesofvirtue

Fidel Gonzalez
Fidel is a Los Angeles-based Muagrapher, a term he coined that fused both his passions for makeup and photography. His makeup career started in the music video industry and since has transitioned into the beauty and fashion side of makeup, where he quickly developed an interest for photography.

After diving into an entirely different medium, a whole other form of expression was discovered and he has never looked back. Combining both worlds of makeup artistry and photography only proved to open a rewarding chapter for him, as Fidel found himself creative directing his own photography shoots. Another obstacle he faced was finding artists who were willing to collaborate with a photographer without a portfolio. However, his persistence to produce visually compelling work led him to explore every single aspect of his shoots, such as hairstyling, nails and set design - all on top of his two main art forms.

He has worked with clients Naomi Campbell, Kim Basinger, Seraya, Keke Palmer, Beverly Peele, Patricia Hartman, Kelly Lebrock, Patricia Velasquez and Lois Samuels. His work has been seen internationally in Vogue Ukraine, Numero Berlin, Harpers Bazaar, Vanidades Mexico, L’Officiel Italia and more than ten other international editions, Marie Claire Hong Kong, Glamour Bulgaria, Makeup Artist Magazine, On Makeup Magazine, XiOX, Elegant, New York Times, Billboard.

In 2016, Xiox Magazine was brought to life as an online beauty and fashion magazine that would showcase talents from all over the world, including his own. Despite Fidel's struggle with mild dyslexia and other learning disabilities, he still into reality a dream to help new creatives to publish their work on an online platform backed by a seasoned artist.https://www.themuagraphyeffect.com/ @xxfidelxx @xioxmagazine

Tami Bernard Nicolas
Tami Bernard Nicholas is a San Luis Obispo based professional makeup artist specializing in bridal makeup. She is known for her HD ~ 10K camera-ready looks for photo shoots, engagement photos, and headshots, as well as, runway and editorial shoots. She is a versatile artist using both airbrush makeup and traditional makeup to achieve a fresh and radiant look. Her style has been described as “natural glamour” – bringing out the natural beauty of her brides while adding a touch of glamour for that special occasion.

Tami has been trained in Los Angeles, New York, and New Orleans, and continues her education taking workshops and classes regularly, with some of the most respected and talented artists in the industry. Tami continues to keep up to date on all the newest techniques and trends in the Makeup Industry.

In addition to working on all of her weddings, in the wedding offseason Tami loves working runway shows and here are a few she has added to her resume. NY Men’s Fashion Week 2018 Spring, 2017 Lead Artist Jersey House Reality TV Pilot; Women’s Couture Fashion week 2018 Spring, lead artist NY Couture Fashion week 2019 Fall, Lead Artist NY Couture 2019 Spring, Lead Artist Social Fashion week Los Angeles 2019 Fall, Lead Artist for 2019 Spring Paris Fashion week, Lead Artist for LA Walk Fashion week 2019, Lead Artist LA Fashion week 2019 Nancy Vuu Designs. Tami recently became published in Harpers Bazaar Magazine for designer Nancy Vuu; California Wedding Day Real Weddings Magazine 2018 December issue; California Wedding Day Magazine, January 2019 issue; Jolie En Style Magazine 2017 & 2018; I Fashion Magazine, 2018. Tami has had the pleasure of recently working with famous children’s photographer, Karolina Henke, with editorial shoots with celebrity children the Clements Twins, Ava & Leah and the Jellen sisters Sofia & Olivia. Tami was honored to be selected as a finalist in 2017 for California Wedding Day for two different counties in California and has also be selected on the California Wedding Day Haute List now every issue since December 2017. https://tamibernardmakeup.com @tamibernardmakeup