This year, Premiere Anaheim is back and bigger than ever! The industry's most prestigious show group is coming back to California to meet the needs of the ever growing pro community on the West coast. So come join us in Anaheim!

The Powder Group will be there once again with two days of live education focused on makeup artistry and pro beauty career development!

Over the two day Premiere Anaheim program, attendees will have access to huge range of educational offerings including 7 makeup artist focused sessions produced by The Powder Group and presented by James Vincent, Jalia Pettis, Aga Rhodes Tanya Deemer, and Michael DeVellis.

PREMIER ANAHEIM SESSIONS AND SCHEDULE

• 10:00am - 11:00pm
  Michael DeVellis - Getting Next: A Guide to Action and Progress
  

  This career and personal development program is a must-attend for anyone in any part of the industry who is looking to move forward to their own personal and professional Next. The Powder Group founder, Michael DeVellis will guide attendees on a journey of discover and forward movement in this interactive and engaging session..





• 11:30am - 12:30pm
  Tanya Deemer - Airbrush Essentials
  

  Airbrush makeup is one of the most versatile and all encompassing areas of artistry and in this deep dive intensive on airbrush artistry, Tanya Deemer will take attendees through the must-know techniques, pro tips, and troubleshooting areas for everything from beauty work to corrective makeup for face and body.





• 1:30pm - 2:30pm
  James Vincent - The Fundamentals of Artistry
  

  This deep dive into the most important foundational aspects of makeup artistry is a must-attend for every artist, at every level of experience. Presented by TPG Director of Artistry James Vincent, the intensive session will take participants through discussion and demonstration of technique, product and tools. James will cover everything from skin prep to finishing, color theory and complexion to highlight and contour, to color and texture placement.





• 3:00pm - 4:00pm
  Aga Rhodes - Bridal Beauty Now
  

  Today’s modern bridal client is looking for more than just the most perfected version of herself, but the experience to go along with it. In this artistry and business focused session, Aga Rhodes, takes attendees though the what, when, why and how of elevated makeup design with a major focus on client experience, products and process that will create the perfect bridal beauty experience and look for every client, every time.

Monday February 24, 2025

• 10:00am - 11:00am
  Jalia Pettis - The Art of Editorial Beauty
  

  This class will delve into the techniques and artistry behind creating bold, innovative, and visually striking looks. Learn how to transform ordinary faces into extraordinary works of art. You'll explore a range of editorial styles, from dramatic and avant-garde to soft and ethereal.Whether you're a seasoned makeup artist or just starting out, this class will inspire your creativity and elevate your skills.





• 11:30am - 12:30pm
  Aga Rhodes - A Focus On Skin
  

  In this skin focused session, renowned makeup artist bridal expert Aga Rhodes takes attendees though the what, when, why and how of elevated clean beauty artistry with a major focus on skin care and technique, client experience, products and process that will create the perfected clean beauty look every time.





• 1:30pm - 2:30pm
  James Vincent - Makeup For Global Complexions
  

  The importance of makeup artistry as it relates to persons of color is of vital importance as a beauty industry professional. Understanding how to navigate multiple tones in skin that has more or less melanin is key. The ability to create a clean beauty look is an integral part of our repertoire as Makeup Artists. This program withe beauty expert James Vincent will provide step-by-step technique in creating a seamless look for global skin tones.

For Questions, please contact Kenya at: Kenya@thepowdergroup.com